Playtika‘s Bingo Blitz has teamed up with former NFL quarterback Kurt Warner on a $1 million sweepstakes for football fans.
Herzliya, Israel-based Playtika said it will offer a $1 million prize to a lucky gamer if either team manages a record-breaking eight sacks in the Super Bowl on Sunday, February 11. So why are we writing about this?
It turns out this is not a bad way to get Super Bowl attention without paying $6 million or more for a Super Bowl ad. The sweepstakes is associated with the Super Bowl results, and that could get fans to participate in it. But there is no expensive Super Bowl commercial. It could still generate a lot of eyeballs, and it’s a pretty smart marketing move by Playtika.
Football fans in the United States can enter the Bingo Blitz Big Game sweepstakes by downloading the app and registering for free between now and February 10. The current record of seven sacks, set in February 2022 by Los Angeles, is on the line, with five teams achieving eight or more sacks in the 2023 regular season.
Participants can share their excitement using #BingoBlitzBigGame on social media. If the record is shattered, Playtika will announce the winner in mid-February. Playtika was founded in 2010.
To qualify for the Bingo Blitz Big Game Sweepstakes, players can enter by downloading the Bingo Blitz mobile app, creating an account, or logging into an existing one during the sweepstakes period. Eligible users, 21 years or older and legal residents of the United States, can register for the promotion. The grand prize of $1 million will be awarded if either participating team records eight or more sacks during the Super Bowl on February 11, 2024. The National Football League’s Official Game Summary will determine the total number of sacks.
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